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This year, UCLA and USC joined forces in a friendly food drive competition to raise funds for the LA Regional Food Bank. The 2014 UCLA Food Drive: “Yes, we can Tackle Hunger” benefits the LA Regional Food Bank and the UCLA Food Closet, an on-campus resource that provides food and basic necessities to UCLA students in need.

The rivalry was at an all-time high as the Bruins and Trojans battled on the field in the big UCLA vs. USC football game at the Rose Bowl on Saturday, Nov. 22. During the game, fans had an opportunity to donate funds via text message to support their respective schools.

Bruin fans rallied at the game and contributed a total of $1300 to win the 2014 Tackle Hunger Challenge against USC. In addition, members of the UCLA community have also donated $840 online in the virtual fund drive so far and roughly 3.5 bins of canned goods.

The annual UCLA Food Drive is running now through Friday, Dec. 12. To contribute, please click here.

Go Bruins!

 

Photos courtesy of LA Regional Food Bank.