A campus-wide campaign is underway raising awareness for motorists that bicyclists belong and have equal rights on the road. Campaign posters can be seen on the backs of several BruinBus shuttles, various Daily Bruin distribution kiosks and other locations around campus.
UCLA’s ‘Drive Bike-Friendly’ safety campaign is aligned with the efforts of the Los Angeles County Bicycle Coalition (LACBC) and Los Angeles Mayor Antonio Villaraigosa, who last summer joined cyclists and city officials to unveil ‘Give Me 3,’ the County’s winning bicycle awareness safety slogan and poster.
The poster slogan “Give Me 3” encourages drivers to maintain a 3-foot passing distance when passing bicycles. “California law currently requires drivers to give a ‘safe passing’ distance, but drivers may not know what 'safe' means. 3-feet is a safe passing distance and will help keep bicyclists out of the door zone,” said Mayor Villaraigosa.
View the PSA announcement from Major Villaraigosa:
View other resources developed by UCLA Transportation for the Drive Bike Friendly Campaign: